Web design for roofers
Roofing website design that earns trust before you’ve climbed a ladder
Roofing has a reputation problem, and it isn’t the fault of the good roofers. Every winter there are stories of doorstep callers quoting for work that doesn’t need doing, and homeowners have learned to be wary. So when someone finds a slipped tile after a storm, the first thing they do is look you up and try to work out whether you’re genuine.
A roofing website’s main job is to answer that question quickly and honestly.
What makes a roofer look trustworthy online
- A real business address and a landline, not just a mobile number.
- Photos of your own work, on roofs people will recognise as local. Stock photos of American shingle roofs fool nobody in Shropshire.
- The guarantees you actually offer, written in plain terms.
- Insurance and any trade association membership you hold.
- Reviews from named customers, ideally linked to your Google profile.
None of this is clever marketing. It’s simply the evidence a careful homeowner is looking for, laid out so they don’t have to hunt for it.
Drone photos change everything for roofers
The hardest thing about showing off a roof is that nobody can see it properly from the ground. A drone photo of a finished slate roof or a new flat roof is far more convincing than a picture of a ladder against a gutter. It also gives you something to show customers when you explain what you found.
We offer drone photography as part of our photo and film services, and plenty of roofers find a single shoot gives them enough material for the website, Google profile and social media for months.
Storms bring searches
When the weather turns, searches for emergency roof repairs jump, often overnight. If you want that work, your site should have a clear page for storm damage and emergency repairs, including what you can realistically do and how quickly. If you don’t want it, the site should steer people towards the planned work you prefer, such as re-roofs, flat roofs, chimneys or fascias and guttering.
What it costs
The Classic Website is £30 a month including VAT and covers up to 15 pages, hosting, SSL, a contact form and support. If you want to add new jobs and photos yourself, the Premium Website is £45 a month and includes our content management system with unlimited pages and images. No setup fee, no minimum term, and most sites go live within 14 working days. See the full details on our web design packages page.
Roofers often work closely with builders and carpenters, and we’ve got pages for both if you know someone who needs one.
Address, landline, insurance and guarantees shown clearly, so careful homeowners can see you’re genuine.
Real photos of local jobs make a far stronger case than any generic picture of a roof.
We can photograph your finished roofs from the air, showing the whole job in one image.
A clear page for emergency repairs when the weather turns, if that’s work you want.
Your website and Google profile pointing at each other, so good reviews keep working for you.
From £30 a month including VAT, with hosting and support included and no setup fee.
Questions roofers often ask us
Why do roofers need real photos rather than stock images?
Because homeowners are wary of rogue traders, and stock images make a business look less real. Photos of your own roofs, your van and your team show that you are a genuine local firm. They also show the type of roofs you work on, which helps people decide whether you are right for their job.
Can you take drone photos of our roofs?
Yes. Drone photography is one of our services and is listed on our price list. It is one of the best ways to show a finished roof, because the whole job can be seen in one picture.
Should we have a page for emergency repairs?
Only if you want that work and can respond to it. If you do, a clear page for storm damage and emergency repairs is very useful when the weather turns. If you don’t, it is better to say so and point people to the planned work you prefer.
Can we show our guarantees and insurance?
Yes, and you should. We will give them a clear place on the site, written in plain English, so customers can see what is covered without digging for it.
How much does a roofing website cost?
Our packages are £30 or £45 a month including VAT, with no setup fee and no minimum term. Hosting, SSL and support are included in both.
How long does it take to build?
Most websites are live within 14 working days once we have your content, photos and brief.
Let's get your website sorted
Tell us about your project – no hard sell, no hidden costs. Just a friendly chat.
