Web design for carpenters
Carpentry website design for people who make beautiful things
A quick one for the pedants first. Strictly speaking, a joiner makes things in the workshop and a carpenter fits them on site. In practice most people use the words interchangeably, and so do the people searching for you, which is why a good carpentry website uses both.
Instagram is lovely, but it isn’t a website
Plenty of carpenters and joiners have brilliant Instagram accounts. The photos are great and the work speaks for itself. The trouble is that when someone in Ludlow searches for a joiner to make a staircase, Instagram posts rarely appear. A website does.
The best approach is usually both. Keep posting on social media, and use your website to organise the work into something a customer can browse properly: staircases in one place, kitchens in another, doors and windows, garden rooms, oak framing, whatever you specialise in.
Show the detail
Joinery is a detail trade. A photo of a whole kitchen is nice, but the close-up of a dovetail joint or a hand-cut sash window horn is what makes another craftsperson nod and a customer realise you’re worth paying for. Good websites for joiners make room for both: the wide shot that shows the finished room and the close-up that shows the care.
What customers want to know
- What kind of work you take on, and what you don’t. Saying “no flat-pack assembly” is perfectly fine.
- Whether you make things in a workshop, fit on site, or both.
- The timbers and finishes you like working with.
- Roughly how long bespoke work takes, so nobody expects a staircase next Tuesday.
- How to send you a sketch, measurements or photos.
Shropshire is full of older houses with odd sizes and wonky walls, so if you’re happy working on period properties, say so. It’s a real selling point.
What it costs
The Classic Website is £30 a month including VAT, with up to 15 pages and up to 50 images. For a joinery business that wants a large portfolio, the Premium Website at £45 a month is usually the better fit, because it includes unlimited pages and images and our content management system, so you can add finished pieces yourself. There’s no setup fee and no minimum term. Compare both on our web design packages page, and if your work deserves better photos than a phone can manage, have a look at our photo and film services.
Carpenters often work alongside builders and painters and decorators, and we have pages for those trades too.
Staircases, kitchens, doors, windows and garden rooms, organised so customers find exactly what they want.
Wide shots of the finished room and close-ups of the joints that show why your work is worth it.
Both words used naturally across the site, so you show up whichever one people search for.
With Premium, customers can upload drawings, photos and measurements with their enquiry.
Unlimited images and our content management system on Premium, so the portfolio keeps growing.
From £30 a month including VAT. Hosting, SSL and support included, no setup fee.
Questions carpenters and joiners often ask us
Should my website say carpenter or joiner?
Use both. People search for each word, often meaning the same thing. Your page titles and wording can include both naturally, and we will make sure the site is set up so search engines understand that you cover the two.
I already have an Instagram account. Why do I need a website?
Instagram is great for showing work to people who already follow you, but its posts rarely appear when someone searches Google for a local joiner. A website organises your work into categories, appears in search results and gives customers a proper way to get in touch.
How many photos can I put on my site?
The Classic Website includes up to 50 images. The Premium Website has unlimited images, which suits most joinery businesses with a growing portfolio.
Can customers send me sketches or measurements?
Yes. The Premium Website includes custom forms, so you can let people upload photos, drawings or measurements with their enquiry.
Can you photograph my work?
Yes. We offer professional photography, and we can capture both the finished room and the close detail that shows the quality of your work.
Is there a minimum term?
No. There is no setup fee and no minimum term, so you can cancel at any time.
Let's get your website sorted
Tell us about your project – no hard sell, no hidden costs. Just a friendly chat.
