Web design for hotels
Hotel website design that wins the direct booking
Most guests find you on a booking site first. Then a good number of them go looking for your own website, to see the rooms properly, check what’s nearby and, quite often, to book direct. If your site is slow, out of date or hard to book from, they go straight back to the booking site and you pay the commission.
That’s the job of a hotel, B&B or holiday let website: be good enough that the guest who has already found you books with you.
Rooms people can picture themselves in
- Every room or cottage on its own page, with real photographs, sizes, bed types and what’s included
- Clear prices, or at least a from price, so nobody has to email to find out
- Breakfast, parking, dogs, accessibility and check-in times answered before anyone has to ask
- Honest photographs of the building, the garden and the view from the window
Booking that works
If you use a booking or channel manager system, we’ll link it from every page so checking availability is always one tap away. If you prefer to handle bookings personally, an enquiry form can collect dates, guests and any special requests in one go. The Premium Website can also take deposits by card, Apple Pay or Google Pay.
Sell the area as well as the rooms
People rarely book Shropshire for the bedroom alone. They come for Ironbridge, Ludlow, the Long Mynd, a wedding or a walking weekend. A few well-written pages about what’s nearby help guests choose you, and they give Google more reasons to show your site to people planning a trip.
What it costs
Our Classic Website is £30 a month including VAT: up to 15 pages, up to 50 images, hosting, SSL, a business mailbox, a contact form and unlimited phone and email support. The Premium Website is £45 a month and adds a content management system so you can edit everything yourself, unlimited pages, online payments, custom forms and members’ areas. If your photographs need refreshing, our photographer can help, and drone footage of the building and grounds is available too. There’s no setup fee and no minimum term, and you can compare both on our web design packages page.
Guests check reviews and maps before they book anywhere, so our guide to local search is worth five minutes of your time.
Your booking system one tap from every page, so guests who found you elsewhere book with you.
A page for each room or cottage with real photographs, sizes and prices.
Breakfast, parking, dogs and check-in times laid out clearly.
Pages about what’s nearby help guests choose you for their trip.
Professional photographs and aerial footage of your building and grounds.
Design, hosting, SSL and support for one monthly fee including VAT, with no setup cost.
Questions hotels and B&Bs often ask us
Can guests book directly on our website?
We can link your existing booking system from every page, or use an enquiry form for dates and guests if you prefer to confirm bookings yourself. The Premium Website can also take deposits by card, Apple Pay or Google Pay.
Will a website reduce our booking site commission?
It can help. Many guests visit your own site after finding you on a booking platform, and a clear, trustworthy site with easy booking gives them a reason to book direct instead.
Can we update prices and availability notes ourselves?
Yes, with the Premium Website you can edit rooms, prices and offers whenever you like. On the Classic Website our team makes the changes for you.
Can you photograph our rooms and grounds?
Yes. Our photography package is £420 for 50 photos and our drone package is £480, which works well for country properties and holiday cottages.
Do we need a page for each room?
It helps. Each room or cottage with its own photographs, details and price makes it easier for guests to choose, and gives Google more to show in search results.
Is there a minimum contract?
No. There is no minimum term and no setup fee, so you can cancel whenever you need to.
Let's get your website sorted
Tell us about your project – no hard sell, no hidden costs. Just a friendly chat.
