Web design for landscapers
Landscaping website design that works as hard as you do in spring
Landscaping is one of the few trades where the website can sell the job almost on its own. People don’t really know what they want until they see it. Show them a tired lawn turned into a sandstone patio with raised beds and a bit of lighting, and suddenly they can picture their own garden that way.
Before and after is the whole story
If you take one thing from this page, make it this: photograph every garden before you start. Same angle, same spot, before and after. Those pairs are the most persuasive content a landscaper can put on a website, and they cost nothing but thirty seconds and a bit of discipline.
For bigger projects a drone shot of the finished garden is even better, because it shows the layout in a way nobody can see from the patio doors. We offer drone and ground photography through our photo and film services.
Hard landscaping, soft landscaping and maintenance
Most landscaping businesses do some mix of three different jobs, and it helps to keep them separate on the website.
- Hard landscaping: patios, paths, walls, driveways, fencing and decking. Bigger jobs, more comparison shopping, and photos matter most.
- Soft landscaping and design: planting, turfing and garden makeovers. People want ideas and reassurance that you understand plants.
- Maintenance: regular visits, hedge cutting and tidy-ups. Customers want to know which villages you cover, how often you come and roughly what it costs.
A maintenance customer doesn’t want to scroll through patio projects, and a patio customer doesn’t care how often you mow. Give each its own page and both find what they need.
The seasons decide when people search
Garden work has a rhythm, and the website should follow it.
| When | What people tend to look for |
|---|---|
| Late winter | Garden design, patios and big projects for the year ahead |
| Spring | Turfing, planting, lawn care and getting the garden ready |
| Summer | Maintenance, hedge cutting and help keeping on top of things |
| Autumn | Fencing repairs, clearances and planting for next year |
The useful bit is that people often start researching big jobs weeks before they’re ready to book. If your design and patio pages are in good shape by January, you’re in the running when the enquiries start. On the Premium package you can update the homepage to match the season yourself.
What it costs
The Classic Website is £30 a month including VAT, with up to 15 pages, hosting, SSL and support. If you want a large gallery of before and after projects, the Premium Website at £45 a month gives you unlimited images and our content management system. No setup fee and no minimum term. All the details are on our web design packages page.
If you also take on general outdoor jobs, our page on web design for handymen and property maintenance might be worth a look, and so might our guide to local search and the map pack.
Project pages built around matching before and after photos, the most convincing thing a landscaper can show.
Hard landscaping, garden design and maintenance on separate pages, so every customer finds their answer.
With Premium, update your homepage for spring projects or summer maintenance whenever you like.
Drone photography that shows the whole layout of a finished garden in one image.
Your maintenance rounds and service areas written out clearly for local searches.
Design, hosting, SSL and support for one monthly fee including VAT, with no setup cost.
Questions landscapers often ask us
What photos should a landscaper put on their website?
Before and after pairs taken from the same spot are the most persuasive, followed by close-ups of good materials and finishes. For larger gardens, a drone shot of the finished layout shows the whole design in one picture.
Should garden maintenance and landscaping be on separate pages?
Yes. They attract different customers with different questions. Maintenance customers want to know where you work and how regularly you visit. Landscaping customers want to see projects and ideas. Separate pages help both, and help search engines understand what you offer.
Can I change the website for different seasons?
Yes, on the Premium Website. It includes our content management system, so you can update your homepage or add a seasonal offer whenever you like. On the Classic package we can make changes for you.
Can you photograph my finished gardens?
Yes. We offer professional photography and drone photography, both listed on our price list.
How much does a landscaping website cost?
Our packages are £30 or £45 a month including VAT. There is no setup fee and no minimum term, and hosting, SSL and support are included.
How soon can it be live?
Most websites go live within 14 working days once we have your content, photos and brief, so it is worth starting before your busy season.
Let's get your website sorted
Tell us about your project – no hard sell, no hidden costs. Just a friendly chat.
